Break ton Neck from Alex Yde on Vimeo.
Creating "Sticky" Ideas and Designing Compelling Learning Experiences
Wednesday, February 1, 2012
Reasons to study short videos with high school students
The format of the short, creative, surprising video allows students to study the 6 principals discussed in one of my favorite "idea" books: Made to Stick by Chip and Dan Heath. By discussing a short video such as the creative "Break Ton Neck" by Alex Yde from VIMEO (embedded below), the students can see how these 6 principals come into play to create a compelling experience: simple, unexpected, concrete, credible, emotional, and story elements. Three other VIMEO experiences that I highly recommend are the one-minute, incredibly edited films entitled "MOVE", "LEARN" and "EAT" posted by Rick Mereki. Absolutely amazing...
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Take a look at the next post as well, which continues this conversation about using short videos in my sophomore English class
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